The tenniscore trend has been further amplified by the success of the film "Challengers," which showcased the sport's sartorial influence through the costuming of its characters. The viral press tour ensembles worn by Zendaya, the film's lead, have also played a significant role in propelling the tenniscore aesthetic into the mainstream. As a result, the term "tenniscore" has racked up over 31 million views and searches on TikTok, underscoring the widespread appeal of this trend.
The rise in popularity of racquet sports, such as the surge in pickleball courts nationwide and the spike in tennis gear sales, has also contributed to the tenniscore trend's momentum. "A balance of sporty and chic, tennis apparel has carved a place in consumers' post-pandemic wardrobe evolution as they swap their sweats for something more stylish without sacrificing on comfort," explains Kristen Classi-Zummo, an apparel industry analyst at Circana.
The current tenniscore trend builds upon this rich history, with designers and brands drawing inspiration from the sport's classic silhouettes and preppy sensibilities. Lacoste's fall collection, for instance, pays homage to tennis legend René "the crocodile" Lacoste, featuring green tailoring and crocodile graphics. Gucci's 1970s-inspired tennis capsule collection and Alo Yoga's chic tenniscore drop further demonstrate the fashion industry's embrace of this trend.
This versatility is reflected in the diverse range of tenniscore-inspired collections and collaborations that have emerged in recent seasons. From Miu Miu's runways that helped to revive low-slung pleated skirts and polos to Tory Burch's tech-infused performance pieces, the tenniscore trend has permeated across various fashion segments, catering to the needs and preferences of a wide range of consumers.
The tenniscore trend aligns perfectly with this "quiet luxury" sensibility, as evidenced by the popularity of designer collections and collaborations that offer luxurious, performance-driven tennis apparel. From Gucci's 1970s-inspired capsule to Loewe's cheeky "I Told Ya" slogan tee, the tenniscore trend has become a canvas for high-end brands to showcase their craftsmanship and attention to detail.
Whether you're a seasoned tennis player or simply someone who appreciates the effortless elegance of the sport's style, the tenniscore trend offers a wealth of opportunities to incorporate this timeless aesthetic into your wardrobe. From classic tennis dresses and skirts to performance-driven polos and accessories, the options are endless, allowing you to curate a look that is both stylish and functional.
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